EMBA Managerial Economics – ESCP

This course presents key economic models, concepts and tools that managers need to master to analyse, understand and predict trends affecting the corporate environment. We address the major contemporary macroeconomic issues with the objective to enhance the capability of each participant to imagine how they may affect their own business environment.

Course textbook:

Course handouts: download here

Instructions for the group report: download here

Schedule: download here


Pre-class activities
All cases need to be read and prepared in advance. Textbook chapters are not mandatory but are highly recommended for students without a strong background in economics. I’ve also provided a few videos and quizzes which should be helpful.
Day 1: Micro
1. Incentives matter* (+)

2. Understanding cost* (+)

3. Auctions (+)

4. Market applications (+)

Extra activity: The Dutch flower auction

Day 2: Macro: closed economy
Before class you should watch this video and pass this quiz.

5. Inflation*

6. Macro Policy*

7. Macro Risk*

8. Macro Policy Workshop (+)

After class you should watch this video and pass this quiz.

Extra activity: NGDP Masterclass

Day 3: Macro: wider issues
9. International economics (+)

10. Macro Trends* (+)

11. & 12. Group preparation and presentations

Note:

Cases marked with a pound sign (£) are available via the learning platform.